AAF Savannah wanted to attract younger creatives. They had my team create graphics and content to help redesign the personality of AAF Savannah.
AD:Mark Murphy CW:Samantha Mintz
Then we had house parties across the city. We got our target audience (Young advertising students and professionals) interested by inviting small local bands and comedians to perform. Young creatives and seasoned experts could relax and network without the awkward pressures of a normal meet and greet.